Hospice Brand Identity
Create a Hospice and Palliative Care Brand that People Recognize and Remember
Your hospice and palliative care brand is short-hand for everything your organization holds true. It’s your promise of what you say you’ll deliver to patients, families, referrers and your community. Build a meaningful brand that expresses the breadth of your care from a single, integrated resource – one that is distinctive, memorable and sets you apart from other hospice organizations and other alternatives for care.
Unaided, less than 10% of surveyed patients and families can correctly name a single hospice provider
When prompted, less than 40% can identify hospice providers
Your vital brand components can come together in a cohesive way with the help of our strategic concepts and creative executions that compassionately connect your brand to the people who need hospice and palliative care the most.